When the founders of Lockitron — a keyless entry hardware system — had their project kicked off of Kickstarter in 2012, they took an uncommon route to launching their campaign: coding their own crowdfunding software. They then released that software freely under the name Selfstarter, which remains the most popular ad-hoc crowdfunding system on the web.
So what’s the difference between ad-hoc systems like Selfstarter and platform-free systems like Launcht?
While both models allow users to take command of their crowdfunding campaigns by hosting them on their own sites, they arrive at that end in very different ways
Ad-hoc systems are essentially chunks of open-source code that are freely available over the web. While they avoid the fees associated with other types of crowdfunding, users must have both the technical expertise and time to work their branding and material into the existing code. Because the code is open-source, there is generally no support available for users to troubleshoot any issues that arise.
Platform-free systems, on the other hand, combine flexible template options with user support, rather than relying on the user to customize their platform from scratch. Platform-free systems are thus just as user-friendly as the most recognized third-party platforms, in addition to the flexibility that the model provides.
While, in its purest form, ad-hoc crowdfunding offers the lowest-cost access to crowdfunding solutions, it does so at the expense of all of the user support that platform-free systems offer. For most users, that’s a tough deal to take.
Learn more about creating your own crowdfunding platform with white-label crowdfunding solutions from Launcht.